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06.01.16

Exclusive Davina for Lakeland range launches

Following months of development work, Lakeland has launched their Davina for Lakeland range, designed in collaboration with health and fitness enthusiast, Davina McCall.
A keen home cook and Lakeland fan, Davina’s passion for good food and healthy eating has led to her teaming up with the retailer to design and launch her very first signature cookware range.
Having the right tools for the job is key to successfully preparing healthy, tasty meals for all the family, and every product in this new range has been developed with this in mind. Working closely together, Lakeland and Davina went to great lengths to design products that really work and fit seamlessly into busy lifestyles.
In addition to being well thought out, every piece in the collection looks the part, in a fresh design with bright splashes of colour, is of the highest quality and, more importantly, is competitively priced.
Commenting on the launch, Davina said, ‘I love to cook healthy, tasty meals for my family, and having the right tools for the job is a huge part of being able to do that. I wanted to bring out a range of products that could show you that you can be super busy and be healthy at the same time.

I’m so excited to be doing this with Lakeland; I wanted to make sure that we had great quality products at a really good price and we've done exactly that.’

Matthew Canwell, Lakeland’s Buying Director added, ‘Lakeland has a huge range of products to help our customers eat and cook more healthily at home and are always looking to develop and extend our ranges. Davina’s passion and enthusiasm for helping consumers enjoy a healthy and balanced lifestyle is very much in keeping with our own and we’ve loved working together on the development of this new range of products to make healthy eating easier.’
The full range comprises of:

Personal Blender, £29.99
Spiral Vegetable Cutter, £9.99
Crinkle Cutter, £6.99
Grater, £11.99
Kitchen Scissors, £3.99
Paring Knife, £3.99
Y-Shaped Peeler, £4.99

Download press release as a PDF